Toyota Century
The Toyota Century is Japan’s ultimate expression of luxury motoring, a chauffeur-focused flagship built with a level of restraint and craftsmanship that sets it apart from European prestige sedans. First launched in 1967 and named to honour the 100th birthday of Toyota founder Sakichi Toyoda, the Century became the preferred transport of executives, dignitaries, and members of the Japanese Imperial Household. Its styling has always been deliberately conservative, with wool upholstery, deep-pile comfort, whisper-quiet cabins, and hand-finished details prioritised over flash.
One of the Century’s most famous engineering highlights is the second-generation model’s 5.0-litre V12, the only production V12 Toyota has ever offered. Later versions moved to hybrid V8 power, blending effortless performance with the refinement expected of a limousine. The phoenix badge, known as the hō’ō, is another distinctive touch, symbolising prestige and tradition rather than mass-market branding.
For Australian enthusiasts, the Toyota Century is a fascinating import that rewards careful maintenance and the right supporting parts. At Automotive Superstore, we understand that vehicles like the Century demand quality consumables, premium oils, filtration, battery care, detailing products, and accessories suited to preserving comfort, reliability, and presentation. Whether you are maintaining a rare Japanese luxury sedan or upgrading your everyday Toyota, choosing the right parts helps keep every drive smooth, dependable, and true to the car’s character.
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